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Snack Food Subscription Company Acquires Send Me Gluten Free

Posted on 6/21/2016
Snack Food Subscription Company Acquires Send Me Gluten Free

Snack food subscription company Love With Food has acquired gluten-free competitor Send Me Gluten Free, increasing its credibility as a gluten-free service.

Love With Food, a snack food subscription company that delivers consumers a selection of unique, all-natural snacks at a monthly rate acquired the gluten-free service Send Me Gluten Free in an effort to better serve consumers, no matter their dietary restrictions.

“The acquisition of Send Me Gluten Free marks a significant point of growth for Love With Food,” CEO and Founder Aihui Ong said. While Love With Food aims to expand its business into a variety of different markets in the years to come, Ong noted that “the acquisition of yet another gluten-free company will help make Love With Food a credible name in a market wherein consumer trust is vital.” Love With Food’s acquisition of gluten-free services G-Free Foodie in 2014 and Taste Guru in 2015 boosted the company’s position as a leader in the gluten-free snack world, but the acquisition of Send Me Gluten Free signals a major advance for Love With Food.

Fans of Send Me Gluten Free know that, in addition to delivering tasty, unique gluten-free snacks to its consumers, the company also works to help consumers discover other gluten-free products. Each month, Send Me Gluten Free delivers eight to 10 gluten-free products, including full-size and sample-size food, personal care items, supplements and household products. 

Jen Cafferty, CEO and Founder of The Gluten Free Media Group, affirmed that “Love With Food will continue to provide Send Me Gluten Free customers with high quality gluten-free products,” thus allowing the team at The Gluten Free Media Group to better focus on “expanding The Gluten Free & Allergy Friendly Expo and expanding the functionality of Find Me Gluten Free.”

The acquisition of an all-inclusive gluten-free service such as Send Me Gluten Free will not only strengthen Love With Food’s name in the gluten-free market, but will also help to expand its reach beyond that of the snack food world.

Started in 2012 by Ong, Love With Food was founded as both a platform to connect independent food producers with consumers and to collect consumer insights and as a response to the levels of poverty and hunger that Aihui witnessed in her travels across the globe.  Each month, Love With Food members receive a new, curated box of unique snacks that vary on seasonal themes with monthly subscriptions. For every box sold, Love With Food donates at least one meal to food banks under the Feeding America Network. 

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