Shoppe Object To Postpone October Show in NYC

July 8, 2020, NEW YORK, NY: Shoppe Object, the biannual independent tradeshow for home and gift, announces today the cancellation of its October show in NYC, due to safety concerns surrounding the Covid-19 pandemic. The show plans to resume the physical edition in February 2021. Shoppe Object will launch Shoppe On, an online experience and digital platform on August 24, 2020. Shoppe On will serve as a curated, content rich bridge between the Shoppe Object community of brands and top-tier retailers from around the world and deliver the best of the Shoppe Object show experience in a digital format with features like:

• B2B Commerce - robust brand showrooms offering detailed product libraries and full order-writing capabilities for qualified buyers - from start (favoriting products and writing orders) to finish (submitting payment)

• Curated editorial, a video library, and live, interactive programming to activate on four live show dates (Aug 24-27) to engage, inform and capture the attention of viewers and buyers

• A fusion of essential technology with elevated content for an immersive experience that brings the Shoppe Object community to life, online

“Our community is our number one focus,” says Jesse James, co-founder of Shoppe Object. “While we can’t wait to meet again in person, we are erring on the side of caution and postponing all IRL experiences until we feel truly confident in being able to ensure the safety of our exhibitors and attendees. Shoppe On has been in the works since before the pandemic – our market has particular needs, a particular aesthetic and we want to engage on a platform that feels like it’s been created for us – that’s what Shoppe On is; it’s made for us by us.”

“Tradeshows have been trying to make the move to digital for many years, but no time felt as urgent as it does now,” says Minya Quirk, co-founder of Shoppe Object. “We are building our platform with a new future in mind; one that places equal importance on meeting in real life and facilitating business remotely.”

Shoppe Object is taking applications to be a part of Shoppe On, and buyers can preregister for approval with more information found here: www.shoppeobject.com/shoppeon

ABOUT SHOPPE OBJECT

Shoppe Object is New York’s semiannual independent home and gift show. With a curated roster of visionary brands and makers presented in an elevated setting, Shoppe Object is the ultimate resource for premier merchants and influential editors. Born of a vanguard spirit to celebrate and service the progressive retail and design community, Shoppe Object is a gathering of fellowship, an expression of ideas, and a physical manifestation of a shared ethos — dedication to, and reverence for the good, the beautiful, the inspired, the innovative, and the well-made. Shoppe Object debuted to the trade in August 2018 and was founded by Jesse James of Aesthetic Movement, and Deirdre Maloney and Minya Quirk, partners in Bast & Bell and co-founders of the apparel tradeshow Capsule that was acquired by Reed exhibitions in 2013. Over a glass of wine on the Lower East Side, they imagined a scenario that combined their firsthand knowledge of the evolving home and gift market with their tradeshow expertise, and Shoppe Object was born.

For more information please contact:

Minya Quirk

minya@shoppeobject.com