Acclaimed Chef Thomas Keller Joins HESTAN® Culinary as Brand Ambassador

NAPA VALLEY (August 2021) – Fast-growing premium cookware company, Hestan Culinary proudly announces Thomas Keller, America’s most acclaimed chef, has joined its team as Brand Ambassador. The official partnership culminates from Chef Keller’s longstanding experience with Hestan’s award winning culinary products, and in particular, his admiration for Hestan’s uniquely innovative cookware, which Keller has used for years in his award-winning restaurants.

“We’re thrilled to welcome Chef Thomas Keller to our team, and know that together we will continue to raise the bar on culinary excellence for professional chefs and home cooks,” says Pamela Stafford, Managing Director at Hestan Culinary. “It’s an absolute honor for us that Chef Keller has chosen to partner with Hestan cookware.”

Chef Keller’s history with Napa, California-based Hestan began in 2015 with the company’s launch of Hestan Commercial. The award-winning line of premium commercial kitchen appliances are manufactured at its 160,000 square foot headquarters in Anaheim, CA. Impressed by the extraordinary quality, functionality, and beauty of Hestan appliances, Keller joined the new division to provide culinary inspiration and guidance, and installed the commercial equipment in several of his restaurants. Keller also collaborated closely with Stanley Cheng, Hestan’s visionary founder and Chief Executive Officer.

Cheng, an engineer by training, created Hestan after achieving iconic stature in the housewares industry as founder and CEO of Meyer Corporation, one of the largest cookware companies in the world.

In 2017, with the launch of Hestan Culinary, Keller quickly recognized the extraordinarily high quality craftsmanship of Hestan NanoBond, the company’s first and signature cookware collection with 14 global patents. Representing the first true innovation in stainless steel cookware in 100 years, NanoBond and other Hestan cookware, such as CopperBond and ProBond are all featured in Keller’s restaurant kitchens where they are constantly put to the rigors and demands of his brigade de cuisine. Currently, Hestan cookware, meticulously crafted in Hestan’s company-owned factory in Italy, is used in the following lauded Keller restaurants: The French Laundry, Bouchon, Per Se, Ad Hoc, La Calenda, and The Surf Club.

“In the past eight years, I’ve especially enjoyed working with Stanley Cheng, who is an extraordinary engineer, a visionary leader, and as fastidious with details as I am. Everything that Hestan introduces is designed with purpose and unmatched quality, including the cookware, which I have found to be the most innovative, responsive, durable, and beautiful line for both professional and home cooks.”

In his role as Hestan Culinary Brand Ambassador, Chef Keller will provide culinary guidance and

inspiration to the development of new cookware, and collaborate closely with Stanley Cheng and the Hestan Culinary team to elevate everyone’s experience cooking, whether at a professional kitchen or at home.

“Our partnership with Chef Thomas Keller is extremely gratifying, and comes from many years of friendship and mutual respect,” says Stanley Cheng, Founder and CEO of Hestan. “From the first time that Helen, my wife, and I had dinner at The French Laundry, we knew that we were experiencing the pinnacle of culinary perfection, and that has been a great source of inspiration to me in building Hestan. Our values are very closely aligned and we are both committed to excellence.”

To learn more about Hestan Culinary, please visit www.HestanCulinary.com.